what shall we work on?
Messaging
finding words that celebrate what you do
Whether it’s a new business, a fresh direction, or appealing to an untapped market; maybe you can’t find the words to steer you where you want to go?
With an in-depth chat about your goals, your audience, and why your business slaps, I’ll help you carve out the persuasive brand messages that get you seen and heard.
You’ll never feel more confident in your brand than when you have the perfect words to describe exactly what it is, why it’s great, and who benefits.
From £1,650
What you get:
Brand Positioning
3-5 Core Messages
Audience Profiling
One-liner, Intro Par + Short Sales Page
Messaging Hierarchy
Proof Points
Key Phrases + Language
Directions for future content
Voice
stand out in the sameyness
Tone of Voice can be a seriously underrated bit of kit in your branding arsenal. Together, we can develop and establish the language of your brand, fully unpack its personality, and create Tone of Voice Guidelines - so you’ll always have the tools to keep voice consistent across your whole business.
From £1,250
What you get:
90 min ToV Workshop
Essence Summary
Brand Personality Identifiers
Language Dos & Don’ts
Before + After Sample Copy
Tone of Voice Guide
Stories
long-form tales that build your world
Smart one-liners and wordplay might get your people on board - but consistently telling your stories is what turns them into fans.
Whether you need a strategic direction for your long-form content, or want someone to write articles for you - I can develop your Founder’s story, keep your bank of SEO blog posts topped up, or create Thought Leadership articles by weaving hooks and narratives into your real-life expertise.
Costs differ dependent on article length and research required.
From £370 for 1 Blog Post
From £999/m for 3 Blog Posts a month
From £799 for Long-Form Content Strategy
Stories can include:
Long-Form Content Strategy
Blog Posts (one or many!)
Founder’s Story
Thought Leadership Articles
Customer Stories
Editorial Pieces
Substack Articles
Newsletters
Website
invite your people in
You’ve got your Brand Messaging and your Tone of Voice, now it’s time to welcome people in with web copy that hits.
Writing for your website can be oh-so-overwhelming, even when you know exactly what to say. I’ll take your Brand Messaging and write up copy in a wire frame for your Homepage, curated in a storytelling hierarchy, and optimised for SEO/AIO.
For a website that’s so unbelievably you, you wanna get its QR code tattooed.
(Let me know if your website is more bouji, we can work something out).
From £799
What you get:
Homepage Wire Frame
Curated homepage copy in your brand voice
A messaging hierarchy
Copy optimised for SEO/AIO
Suggestions for other pages
Additional options for Services, About, FAQs + other Landing Pages
Custom
for something more bespoke
Sometimes you just need a copywriter to handle it.
Whatever the deal, get in touch to chat about your needs -
I do 1:1 feedback chats, one-off day rates, or can quote for a custom project.